{"id":368298,"date":"2026-03-13T18:06:38","date_gmt":"2026-03-13T17:06:38","guid":{"rendered":"https:\/\/www.youwish.nl\/shop\/uncategorized\/multani-mitti-clay-powder-fullers-earth\/"},"modified":"2026-03-13T18:59:58","modified_gmt":"2026-03-13T17:59:58","slug":"multani-mitti-clay-powder-fullers-earth","status":"publish","type":"product","link":"https:\/\/www.youwish.nl\/en\/buy\/soap-making\/cold-process-soap\/clay\/multani-mitti-clay-powder-fullers-earth\/","title":{"rendered":"Multani Mitti Clay Powder – Fuller’s Earth"},"content":{"rendered":"\n

Multani Mitti<\/strong>, also known as Fuller’s Earth<\/strong>, is a natural mineral clay that has been used for centuries in skin care and cosmetics. Known for its strong absorbing, cleansing and detoxifying properties<\/strong>, the clay is especially popular in products for oily and blemished skin<\/strong>. <\/p>\n\n

Multani Mitti is extracted from natural clay deposits and consists mainly of various mineral components such as hydrous aluminum silicates<\/strong>. Due to its fine powder structure and high absorption capacity, this clay can effectively absorb excess sebum, dirt and impurities from the skin<\/strong>. <\/p>\n\n

In cosmetic formulations, Multani Mitti is often used in facial masks, cleansing products and scrubs<\/strong>, where it helps to deeply cleanse the skin and give it a matte appearance.<\/p>\n\n

Features of Multani Mitti<\/h2>\n\n

Multani Mitti has several properties that make it suitable for use in cosmetics and skin care:<\/p>\n\n

    \n
  • strong absorption capacity<\/strong><\/li>\n\n\n\n
  • Helps remove excess sebum<\/strong><\/li>\n\n\n\n
  • supports deep cleansing action<\/strong><\/li>\n\n\n\n
  • helps to mattify<\/strong> the skin<\/li>\n\n\n\n
  • Can help refine skin texture<\/strong><\/li>\n\n\n\n
  • natural mineral origin<\/li>\n<\/ul>\n\n

    Because of these properties, Multani Mitti is often used in products for oily, combination or acne-prone skin<\/strong>.<\/p>\n\n

    Use in cosmetics<\/h2>\n\n

    Multani Mitti is widely used in various types of cosmetic formulations.<\/p>\n\n

    Facial Care<\/h3>\n\n
      \n
    • face masks<\/li>\n\n\n\n
    • cleansing masks<\/li>\n\n\n\n
    • detox masks<\/li>\n\n\n\n
    • exfoliating scrubs<\/li>\n<\/ul>\n\n

      Body care<\/h3>\n\n
        \n
      • body masks<\/li>\n\n\n\n
      • body scrubs<\/li>\n<\/ul>\n\n

        Haircare<\/h3>\n\n
          \n
        • hair masks<\/li>\n\n\n\n
        • cleansing scalp treatments<\/li>\n<\/ul>\n\n

          In facial masks, Multani Mitti helps absorb excess sebum and cleanse clogged pores, which can contribute to fresher, mattified skin<\/strong>.<\/p>\n\n

          Use in natural cosmetics<\/h2>\n\n

          Multani Mitti is widely used in natural and Ayurvedic cosmetics<\/strong>. In traditional skin care, the clay is often mixed with water, hydrolates or vegetable oils to make a cleansing mask. <\/p>\n\n

          For example, the clay is combined with:<\/p>\n\n

            \n
          • rosewater<\/li>\n\n\n\n
          • aloe vera<\/li>\n\n\n\n
          • herbal tinctures<\/li>\n\n\n\n
          • herbal extracts<\/li>\n<\/ul>\n\n

            These combinations are often used in purifying facial masks<\/strong>.<\/p>\n\n

            Texture and formulation<\/h2>\n\n

            Multani Mitti has a fine powdery texture<\/strong> and can be easily incorporated into both dry and wet cosmetic formulations.<\/p>\n\n

            In formulations, it can contribute to:<\/p>\n\n

              \n
            • a cleansing<\/strong> effect<\/li>\n\n\n\n
            • absorption of oil and moisture<\/li>\n\n\n\n
            • improvement of product texture<\/li>\n\n\n\n
            • a mattifying effect on the skin<\/strong><\/li>\n<\/ul>\n\n

              The dosage depends on the type of product and the desired effect.<\/p>\n\n

              INCI and composition<\/h2>\n\n

              INCI name:<\/strong> Fuller’s Earth<\/p>\n\n

              Multani Mitti consists of natural mineral clay components rich in aluminum and silicon minerals.<\/p>\n\n

              Typical applications<\/h2>\n\n

              Multani Mitti clay powder can be used in such things as:<\/p>\n\n

                \n
              • face masks<\/li>\n\n\n\n
              • detox masks<\/li>\n\n\n\n
              • scrubs<\/li>\n\n\n\n
              • cleaning products<\/li>\n\n\n\n
              • hair masks<\/li>\n\n\n\n
              • scalp treatments<\/li>\n<\/ul>\n\n

                Why use Multani Mitti in cosmetics<\/h2>\n\n

                Formulators often choose Multani Mitti because of the following advantages:<\/p>\n\n

                  \n
                • natural mineral clay<\/li>\n\n\n\n
                • strong absorption properties<\/li>\n\n\n\n
                • suitable for products for oily skin<\/li>\n\n\n\n
                • versatile ingredient for cosmetic formulations<\/li>\n\n\n\n
                • popular in natural skin care<\/li>\n<\/ul>\n\n

                  Storage and processing<\/h2>\n\n

                  Multani Mitti should be stored in a dry, tightly sealed container<\/strong> to prevent moisture absorption. The clay can easily form dust when processed, so careful dispensing is recommended. <\/p>\n\n

                  For whom is this product suitable<\/h2>\n\n

                  Multani Mitti clay powder is suitable for:<\/p>\n\n

                    \n
                  • cosmetics manufacturers<\/li>\n\n\n\n
                  • formulators<\/li>\n\n\n\n
                  • producers of natural cosmetics<\/li>\n\n\n\n
                  • laboratories<\/li>\n\n\n\n
                  • DIY cosmetics brands<\/li>\n<\/ul>\n\n

                    Due to its versatile properties, Multani Mitti is a widely used ingredient in both commercial cosmetics and craft formulations<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

                    Multani Mitti, also known as Fuller’s Earth, is a natural mineral clay that has been used for centuries in skin care and cosmetics. Known for its strong absorbing, cleansing and detoxifying properties, the clay is especially popular in products for oily and blemished skin. Multani Mitti is extracted from natural clay deposits and consists mainly […]<\/p>\n","protected":false},"featured_media":368175,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[280,281,287,293,297,2230,2486,2781,3719,3751],"product_tag":[],"class_list":["post-368298","product","type-product","status-publish","has-post-thumbnail","product_cat-soap-making","product_cat-cold-process-soap","product_cat-clay","product_cat-melt-and-pour","product_cat-clay-melt-pour","product_cat-making-bath-fizz","product_cat-clay-en-2","product_cat-cosmetics","product_cat-making-lotion","product_cat-clay-en-4","pa_gewicht-1-kg-en","pa_gewicht-100-gr-en","pa_gewicht-25-kg-en","pa_gewicht-5-kg-en","pa_gewicht-500-gr-en","first","outofstock","taxable","shipping-taxable","purchasable","product-type-variable","has-default-attributes"],"bundled_by":[],"bundle_stock_status":"outofstock","bundle_stock_quantity":-1,"bundle_virtual":false,"bundle_layout":"","bundle_add_to_cart_form_location":"","bundle_editable_in_cart":false,"bundle_sold_individually_context":"","bundle_item_grouping":"","bundle_min_size":"","bundle_max_size":"","bundle_price":[],"bundled_items":[],"bundle_sell_ids":[],"exclude_global_add_ons":[],"addons":[],"acf":{"schema_OpeningHoursSpecification_repeater":null,"schema_SpecialDays_repeater":null},"_links":{"self":[{"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product\/368298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/comments?post=368298"}],"version-history":[{"count":1,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product\/368298\/revisions"}],"predecessor-version":[{"id":368313,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product\/368298\/revisions\/368313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/media\/368175"}],"wp:attachment":[{"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/media?parent=368298"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product_brand?post=368298"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product_cat?post=368298"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.youwish.nl\/en\/wp-json\/wp\/v2\/product_tag?post=368298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}