Guar raw material is a soft, fine, off-white, water-soluble powder also known as Goma Guar, Gauran and Gomme Gua. The powder is obtained by grinding the seed tissue of the plant’s beans, also known as Cluster Beans and Siam Beans.
The resulting chewing gum is a polysaccharide (carbohydrate) that is often added to cosmetic formulations to emulsify and stabilize them, to act as a suspending agent and to increase the thickness of their consistency, which also aids in adjusting their textures.
Guar is used in personal care products such as lotions, shampoos, soaps, skin care and anti-aging products, eye and facial makeup, lipstick, toothpaste and shaving creams.
Why is guar gum powder ideal for cosmetic applications?
The attractive properties of guar gum powder have given it a noble and unique niche in the world of cosmetics, which mainly focuses on using natural plant products that are environmentally friendly.
Guar gum is a natural polymer with water solubility, making it perfect for the cosmetics industry. As a water-soluble agent, guar gum powder is ideal for use in the manufacture of products used in/with water, including shampoo and soap.
Most personal care and beauty products contain guar gum, as it acts as a thickener, emulsifier and stabilizer in formulations for ointments and skin lotions. It has over 8 times the thickening power of cornstarch and is known for its conditioning properties.
The trend towards natural cosmetic products
Modern consumers of cosmetics and personal care products, especially millennials (born between 1980 and 2000), are health conscious and prefer natural and organic cosmetic products. These smart consumers demand more transparency and want to know where their products come from and what ingredients they contain.
They try to avoid the excessive use of chemicals and their purchasing preferences are more focused on healthy living and buying and consuming natural products. This category of consumers embodies the more traditional social values of the past, including: ethics, environmental awareness and social responsibility.
This major trend is not a passing fad and has transformed the marketing strategies of personal care and cosmetic products. In a 2018 interview, David Taylor, CEO of Procter & Gamble, said: “We continue to develop new, superior product offerings that address the needs and desires of naturals for consumers increasingly concerned about the ingredients in their products. products, their ‘durability’ and how they are manufactured, packaged, used and disposed of.”
As a natural ingredient, guar gum powder is used in the production of gels, shampoos and creams because it gives a smooth texture and makes application easy. As a surfactant, it removes the surface tension of liquids. In this capacity, the powder is often incorporated into the formulations of shaving creams and lubricants.
Also, guar gum is widely used in the manufacture of toothpaste, and it is the reason why the paste can be removed from the tube so easily and without any pressure.
The highest quality guar gum is used in cosmetics
The guar gum powder used in cosmetics is made from high quality ingredients and the most advanced processing techniques available. This ensures that the end product is always of the best quality and safe for all skin types. In addition, the Food and Drug Administration (FDA) has guar gum on its list of Generally Recognized As Safe (GRAS) ingredients included when used in cosmetic and personal care products.
Guar gum use in skin care products
Guar gum powder is ideal for use in lotions and creams as it increases the stability of the emulsion and prevents water loss and the separation of liquid from a gel usually caused by astringency. Compared to other thickeners, guar gum wins out because it can be added to water without being pre-heated.
In addition, only a small amount is needed to improve the consistency of a product. Due to its superior thickening elements, it helps build up lather, making it perfect for use in soaps. In the case of shaving products, guar gum powder makes razors easier to use as it reduces friction caused by static electricity
Guar gum in liquid soap
Some have argued that Xanthan gum is most helpful in thickening liquid soap, but guar gum is more stable compared to Xanthan gum. The difference between the two is that Xanthan gum is made by fermentation of microorganisms and Guar gum is made from guar seeds.
How to use:
1) Moisten the guar gum with vegetable glycerin and let it sit for 15 minutes. You do this to make the guar gum expand.
2) Add the guar gum mixture to the liquid soap base
3) Mix well (slowly to avoid bubbles)
4) Heat the soap base in the microwave for 30 seconds. You want the temperature to be around 50-60 degrees Celsius.
5) Mix well and let it cool to room temperature
6) It will thicken and be ready to use.
For a better spread, mix the guar gum with glycerin to avoid fish eyes. Then mix it with your water.
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